Nielsen survey: Social media sucking up most of our time

Americans, you are spending every waking minute of your life online—or at least a sizable portion of your days.

According to Nielsen’s 2012 Social Media Report released this week, Americans spent 121 billion minutes on social networking sites between July 2011 and July 2012, up from 88 billion the previous year. Apps captured a large portion of those minutes, accounting for a third of overall social networking time.

Source: Nielsen

The percentage of time Americans spent on social networking sites rose 37 percent to 121 billion minutes in the last year.

Facebook topped the list of most-visited social networks, as expected, but time spent on Pinterest’s website increased by more than 1000 percent year-over-year. Google+, Tumblr, and Twitter are also growing in popularity (and sucking away more of your time).

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Source: http://www.pcworld.com/article/2019194/nielsen-survey-social-media-sucking-up-most-of-our-time.html

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